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Amazon CEO Andy Jassy: “Bureaucracy is Anathema to Innovation”

Swaraj Swaraj
|
Published on September 25, 2025
Andy Jassy

As part of a larger project to revive Amazon’s corporate culture, CEO Andy Jassy declared on Tuesday his intent to eliminate bureaucracy inside the company.

Jassy stressed during his speech at Amazon’s yearly conference for third-party vendors in Seattle that these changes are vital for the corporation to quicken its rate of innovation. Amazon CEO Andy Jassy noted that “I would say bureaucracy is really anathema to startups and to entrepreneurial organizations. As you get larger, it’s really easy to accumulate bureaucracy, a lot of bureaucracy that you may not see.”

Consistent with a directive requiring corporate employees to spend five days a week in the office last year, Jassy sought to strengthen Amazon’s culture and teams. By the end of the first quarter of this year, he argued for an increase of at least 15% in the worker-to-manager ratio.

Jassy also launched a ‘no bureaucracy email alias’ to give staff members the means to report excessive restrictive rules or extraneous procedures inside the business. He claims that Amazon has received about 1,500 emails throughout the past year, which has led to adjustments to around 455 procedures depending on employee input.

Targeting to act as the ‘world’s largest startup to maintain its competitive advantage, these changes form part of Jassy’s ambitious plan to change Amazon’s corporate culture. Having replaced founder Jeff Bezos in 2021 and $5.7 billion worth of Amazon stock sale, Jassy has been aggressively cutting expenses across the firm. Amazon has fired more than 27,000 people since 2022 and cancelled many of its less successful ventures. Jassy has also challenged personnel to accomplish more with less money, even as the corporation pours large sums into artificial intelligence.

Turning Amazon toward a startup-like environment poses major difficulties. Retail, cloud computing, and advertising are among the many industries in which the company runs large projects. With more than 1.5 million employees worldwide, it ranks as the third-biggest private employer in the U.S.

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